Design
Optimizing Sales Cloud for a D2C Cosmetics Brand
Overview
What this challenge is about.
You are a Salesforce junior consultant hired by GlowUp Brasil. Your task is to propose a Sales Cloud setup that includes lead conversion, opportunity pipeline tracking, and automated email sequences for abandoned carts. Success means a configuration that can be implemented in 2 weeks with minimal custom development, using standard objects and workflows. Deliver a written proposal with diagrams and a demo plan.
The Brief
What you'll do, and what you'll demonstrate.
GlowUp Naturals lacks a unified CRM, causing missed follow-ups and poor visibility into sales performance.
Earning criteria — what you'll demonstrate
- Configure standard Sales Cloud objects (Lead, Account, Contact, Opportunity)
- Design sales processes and stages aligned with business needs
- Create reports and dashboards for sales performance tracking
- Apply best practices for lead management and conversion
Program Fit
Where this fits in your program.
Sharpens the same skills your degree expects you to demonstrate.
Skills
Skills you'll demonstrate.
Each one shows up on your verified credential.
Careers
Roles this prepares you for.
Real titles. Real skill bridges. Pick the one closest to your trajectory.
Career mappings coming soon.