Code
Sentiment Analysis of Product Launch on Reddit
Overview
What this challenge is about.
You are a social media analyst at EcoWear. Using Reddit's API, collect all posts and comments from r/sustainablefashion, r/sneakers, and r/environment for one week before and after the launch (approx. 5000 comments). Perform sentiment analysis (positive, negative, neutral) and topic modeling to extract key themes (e.g., price, material, design). Build a dashboard showing sentiment trends over time and top keywords. Deliver a report with actionable insights for the PR team. Success is a dashboard that updates daily and a set of 3-5 recommendations.
The Brief
What you'll do, and what you'll demonstrate.
How can EcoWear monitor and analyze Reddit sentiment in real-time to manage the narrative around its new biodegradable sneaker launch?
Earning criteria — what you'll demonstrate
- Use Reddit API (PRAW) to collect social media data
- Apply sentiment analysis and topic modeling to unstructured text
- Create a real-time monitoring dashboard
- Translate social media analytics into business recommendations
Program Fit
Where this fits in your program.
Sharpens the same skills your degree expects you to demonstrate.
Skills
Skills you'll demonstrate.
Each one shows up on your verified credential.
Careers
Roles this prepares you for.
Real titles. Real skill bridges. Pick the one closest to your trajectory.
Career mappings coming soon.