Strategy
Talent Retention Strategy for a Paris D2C Cosmetics Startup
Overview
What this challenge is about.
Your task is to analyze the root causes of turnover using exit interviews and engagement survey data (provided in a simulated dataset), then propose a retention strategy with 3-5 actionable initiatives. Each initiative must include a cost-benefit analysis, implementation timeline, and KPIs. Success is defined by a strategy that reduces voluntary turnover to below 15% within 12 months while remaining within a budget of €200,000. Deliver a 10-page report and a 10-minute presentation to the CEO.
The Brief
What you'll do, and what you'll demonstrate.
Design a cost-effective talent retention strategy that reduces voluntary turnover from 25% to below 15% within 12 months while preserving the startup's culture.
Earning criteria — what you'll demonstrate
- Apply strategic HRM frameworks to diagnose turnover issues
- Design HR initiatives aligned with business strategy and culture
- Evaluate the financial impact of HR interventions
- Develop metrics to measure retention strategy effectiveness
Program Fit
Where this fits in your program.
Sharpens the same skills your degree expects you to demonstrate.
Skills
Skills you'll demonstrate.
Each one shows up on your verified credential.
Careers
Roles this prepares you for.
Real titles. Real skill bridges. Pick the one closest to your trajectory.
Career mappings coming soon.