Analysis
Optimizing Last-Mile Delivery for a Vienna D2C Cosmetics Brand
Overview
What this challenge is about.
As a logistics consultant, you must analyze Glow Naturals' current delivery data (provided in a simulated dataset), identify bottlenecks, and propose an optimized last-mile strategy. Consider options like micro-fulfillment centers, partnerships with local couriers, or using cargo bikes for inner-city deliveries. Success is defined by a 15% reduction in delivery costs and a 20% improvement in on-time delivery rate within 6 months. Deliver a detailed report with cost-benefit analysis and implementation roadmap.
The Brief
What you'll do, and what you'll demonstrate.
Design a last-mile delivery network that reduces costs and improves delivery reliability for a growing D2C cosmetics brand in Berlin.
Earning criteria — what you'll demonstrate
- Apply transportation mode selection criteria to urban last-mile delivery
- Evaluate trade-offs between cost, speed, and sustainability in logistics
- Use data analysis to identify inefficiencies in a delivery network
- Design a logistics strategy aligned with brand and customer expectations
Program Fit
Where this fits in your program.
Sharpens the same skills your degree expects you to demonstrate.
Skills
Skills you'll demonstrate.
Each one shows up on your verified credential.
Careers
Roles this prepares you for.
Real titles. Real skill bridges. Pick the one closest to your trajectory.
Career mappings coming soon.