Strategy
AI Strategy for 40-Person SaaS Moving to Enterprise
Overview
What this challenge is about.
Analyze the provided dataset of 200 enterprise trials (features: number of users invited, integrations used, support tickets, time in trial, etc.) and build a lead scoring model (binary classification: convert vs. not). Deliver a strategic memo that (1) explains the model's logic, (2) identifies top 5 features driving conversion, (3) recommends how to operationalize the score in Salesforce, and (4) outlines a 6-month AI roadmap for the company. Constraints: model must be explainable (e.g., logistic regression or decision tree); assume no prior ML infrastructure.
The Brief
What you'll do, and what you'll demonstrate.
Design a lead scoring model and AI strategy to improve enterprise conversion rates.
Earning criteria — what you'll demonstrate
- Apply machine learning to a go-to-market problem
- Translate model outputs into business strategy
- Design an AI roadmap considering organizational constraints
- Communicate technical results to non-technical executives
Program Fit
Where this fits in your program.
Sharpens the same skills your degree expects you to demonstrate.
Skills
Skills you'll demonstrate.
Each one shows up on your verified credential.
Careers
Roles this prepares you for.
Real titles. Real skill bridges. Pick the one closest to your trajectory.
Career mappings coming soon.