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Business & Management Challenges
Real industry-shaped challenges across Business & Management. Pick the specific field you're studying, solve an actual brief, and walk away with verified, portable proof recruiters can confirm in one click.
Recommended challenges
- StrategyBeginnerNew
Adapting a US D2C Cosmetics Brand for Japan
Your task is to create a comprehensive international marketing plan for GlowSF's launch in Tokyo. You must address product adaptation (e.g., packaging, ingredients), pricing str…
- Cross Cultural Analysis
- Market Entry Strategy
- Marketing Mix Adaptation
International Marketing - StrategyIntermediateNew
Rebranding a B2B SaaS Scale-up for Global Expansion
As a marketing analyst, you must recommend whether TaskFlow should use a single global brand or adapt its brand name, logo, and messaging for key markets (Germany, Japan, Brazil…
- Brand Strategy
- Cross Cultural B2B Marketing
- Positioning
International Marketing - StrategySeniorNew
Ethical Marketing Strategy for a Fast Fashion Retailer's Sustainability Line
Your task is to create a marketing campaign for EcoThreads that is transparent, culturally sensitive, and legally compliant. You must develop a communication strategy that highl…
- Ethical Marketing
- Sustainability Communication
- Cross Cultural Marketing
International Marketing - StrategyBeginnerNew
Key Account Strategy for a Dublin B2B SaaS Scale-up
Your task is to develop a comprehensive key account strategy. You will analyze the company's current PLG strengths and identify gaps for enterprise sales. Define a scoring syste…
- B2B Marketing
- Key Account Management
- Market Segmentation
Business-to-Business Marketing Practice your coursework on real scenarios.
Every challenge is shaped from real industry context — not generic exercises. The work mirrors what your degree prepares you for.
Why Ewance
- AnalysisIntermediateNew
Channel Partner Program for a Munich Industrial Sensor Manufacturer
Your task is to create a new channel partner program. You will analyze sales data from the past 2 years (provided in a CSV with 10,000 transactions) to identify top-performing p…
- B2B Marketing
- Channel Management
- Data Analysis
Business-to-Business Marketing - ResearchSeniorNew
Buying Behavior Analysis for a Dutch Sustainable Packaging Startup
Your task is to investigate the B2B buying process for sustainable packaging. You will design a semi-structured interview guide based on the buying center framework. Recruit and…
- B2B Marketing
- Buying Behavior
- Qualitative Research
Business-to-Business Marketing - DesignIntermediateNew
Tokenizing Carbon Credits for a Renewable Energy Firm
Your task is to propose a comprehensive tokenization framework for EcoToken's carbon credits. You must select an appropriate blockchain platform (e.g., Ethereum, Polygon, or a p…
- Blockchain
- Smart Contracts
- Solidity
Blockchain and Digital Assets - CodeSeniorNew
Auditing a DeFi Lending Protocol for Vulnerabilities
You are provided with the Solidity source code for LendFlow's core lending pool contract and a simplified oracle contract. Your task is to conduct a manual security audit, focus…
- Solidity
- Smart Contract Auditing
- Decentralized Finance
Blockchain and Digital Assets - Browse challenges
Explore role
Product Manager
Ship product that solves real user problems. Combine user research, prototyping, and stakeholder alignment to turn ambiguous briefs into measurable wins — the role at the centre of modern software teams.
- StrategyBeginnerNew
Designing a Blockchain-Based Supply Chain for Organic Cotton
Your task is to propose a blockchain-based supply chain solution for GreenWeave. You need to select an appropriate blockchain (public vs. private), define data to be recorded at…
- Blockchain
- Supply Chain Optimization
- Tokenization
Blockchain and Digital Assets - StrategyBeginnerNew
Rebranding a Legacy German Brewery
You are a brand consultant hired by Alte Eiche. Your task is to analyze the current brand equity, propose a new brand architecture (e.g., sub-brands or endorsed brands), and des…
- Brand Audit
- Positioning
- Brand Architecture
Brand Management - StrategyIntermediateNew
Brand Crisis Simulation for a Fast-Food Chain
You are the brand crisis team at QuickBite. Within 48 hours of the video's release, you must draft a public statement, an internal memo, and a 30-day crisis management plan. The…
- Crisis Communication
- Stakeholder Management
- Brand Equity
Brand Management - AnalysisFoundationalNew
Brand Architecture Overhaul for a D2C Cosmetics Startup
You are a brand strategy intern at GlowUp. Your task is to audit the current brand portfolio, propose a new brand architecture (e.g., branded house, house of brands, or hybrid),…
- Brand Portfolio Audit
- Brand Architecture
- Naming
Brand Management Build a verifiable portfolio.
Submissions become evidence. Reviewers with shipping experience score against a rubric; the result becomes a credential anyone can verify.
Why Ewance
- StrategyBeginnerNew
Revitalizing a Legacy Media Company's Digital Business Model
Your task is to develop a digital business model for Rheinische Post that includes a clear value proposition, customer segments, revenue streams, and key activities. You must co…
- Business Model Canvas
- Tech Enabled Business Transformation
- Value Proposition Design
Digital Business Models - StrategyIntermediateNew
Scaling a B2B SaaS Startup from PLG to Enterprise Sales
Your task is to create a business model transition plan for FlowSync. You must define the enterprise value proposition, propose a pricing model (e.g., usage-based, per-seat, tie…
- Product Led Growth
- Enterprise Sales
- Pricing Strategy & Elasticity
Digital Business Models - DesignBeginnerNew
Designing a Digital Platform for Local Artisans in Nairobi
Your task is to design a digital platform business model for CraftConnect. You must define the value proposition for artisans and buyers, propose a revenue model (e.g., commissi…
- Platform Business Models
- Value Proposition Design
- User Experience Design
Digital Business Models - StrategyBeginnerNew
Revamping Loyalty for a Mexico City D2C Cosmetics Brand
You are hired as a marketing analyst. Analyze Brillo Natural's existing customer data (provided in a simulated dataset) to identify purchase patterns and decision triggers. Prop…
- Consumer Psychology
- Segmentation
- Loyalty Program Design
Consumer Behavior - StrategyIntermediateNew
Enterprise Sales Enablement for a PLG SaaS Scale-up
Your team is tasked with creating a sales enablement playbook for TaskFlow's transition to enterprise sales. Analyze the enterprise buying journey (e.g., roles, pain points, inf…
- Buyer Persona Development
- B2B Marketing
- Sales Enablement
Consumer Behavior - ResearchSeniorNew
Neuromarketing Audit for a Sustainable Fashion Retailer
Your team will design and simulate a neuromarketing experiment. First, propose two alternative store layouts (e.g., circular vs. grid) and two website homepage designs (e.g., he…
- Neuromarketing
- Experimental Design
- Eye Tracking Analysis
Consumer Behavior - StrategyBeginnerNew
SEO Strategy for a Seoul D2C Cosmetics Brand
Your task is to create a comprehensive SEO strategy for GlowSeoul. Conduct keyword research using tools like Google Keyword Planner, analyze competitors, and propose on-page opt…
- SEO
- Keyword Research
- Content Strategy
Digital Marketing - DesignIntermediateNew
Social Media Campaign for a Sustainable Fashion Brand
Design a 4-week social media campaign for EcoThreads' new 'Reclaimed' line. Define target audience personas, create a content calendar with 12 posts, propose 3 influencer collab…
- Social Media Marketing
- Content Creation
- Influencer Marketing
Digital Marketing - AnalysisBeginnerNew
Mobile Marketing Strategy for a Food Delivery App
Develop a mobile marketing strategy for QuickBite to improve user retention. Analyze provided user behavior data (e.g., session frequency, order history) to segment users. Desig…
- Mobile Marketing
- User Segmentation
- Push Notifications
Digital Marketing - StrategyBeginnerNew
Platform Launch Strategy for a Lisbon D2C Cosmetics Startup
You are a digital strategy consultant hired by Brilho. Your task is to develop a 12-month platform launch strategy. Constraints: limited budget (€500k), a team of 10 engineers, …
- Platform Design
- Network Effects
- Business Modeling
Digital Strategy and Platforms - StrategyIntermediateNew
Scaling PLG to Enterprise: A 40-Person SaaS Scale-Up
You are a growth strategist at TaskFlow. Your task is to propose a strategy to acquire enterprise customers without alienating the existing PLG base. Constraints: limited sales …
- Product Led Growth
- Enterprise Sales
- Pricing Strategy & Elasticity
Digital Strategy and Platforms - StrategySeniorNew
Digital Transformation for a Traditional Swiss Watchmaker
You are a digital transformation lead at Horloge Suisse. Your task is to propose a digital platform strategy that enhances customer engagement and opens new revenue streams. Con…
- Tech Enabled Business Transformation
- Platform Ecosystems
- Blockchain
Digital Strategy and Platforms
How it works
From brief to credential, in six steps.
Step 01
Browse challenges aligned to your studies.
Step 02
Accept the one that fits your goals.
Step 03
Work through it with AI Copilot guidance.
Step 04
Submit for structured evaluation.
Step 05
Earn a verified credential.
Step 06
Add it to LinkedIn with one click.
Industry teams behind a decade of practitioner briefs
Hiring from this pool?
Sponsor a challenge and meet candidates through actual work.
Industry teams can shape briefs around the skills they hire for, then evaluate students on rubric-scored deliverables — not resumes.



















































































