AR Try-On Web Experience for a Mid-Cap Eyewear Retailer
Overview
What this challenge is about.
Build a mobile AR eyewear try-on with Three.js and MediaPipe, then run a usability study. Earn your verifiable certificate.
The scenario
The retailer (own-brand frames, mostly EU footprint, classic vs. trendy 60/40 mix) is trying to defend share against direct-to-consumer eyewear brands with mature AR try-ons.
The Brief
What you'll do, and what you'll demonstrate.
Prototype a WebXR-based AR try-on for 12 SKUs and prove it lifts shopper confidence and time-to-decision vs. the current product page.
Earning criteria — what you'll demonstrate
- Build face-tracked AR in the browser without an app install
- Author glb assets at correct real-world scale for eyewear
- Run a comparative usability study against an existing product surface
- Translate AR usability outcomes into a production product brief
Program Fit
Where this fits in your program.
Sharpens the same skills your degree expects you to demonstrate.
Virtual and Mixed Reality
Master · Graphics And Visualization
Strong alignment
This challenge maps to Virtual and Mixed Reality at the Master level. It sharpens the same practical skills your coursework expects — but in a real industry context with actual constraints and deliverables.
Skills
Skills you'll demonstrate.
Each one shows up on your verified credential.
- Ar Development
Apply ar development to solve real industry problems and demonstrate production-level capability.
- Webxr
Apply webxr to solve real industry problems and demonstrate production-level capability.
- 3d Interaction
Apply 3d interaction to solve real industry problems and demonstrate production-level capability.
- Usability Testing
Plan and run usability tests to validate designs with real users.
- Mixed Reality Applications
Apply mixed reality applications to solve real industry problems and demonstrate production-level capability.
- Tracking
Apply tracking to solve real industry problems and demonstrate production-level capability.
Careers
Career paths this challenge builds toward
Completing this challenge demonstrates skills that transfer directly to these roles:
Product Manager
Product managers who can A/B-test AR against a baseline product page and write the production brief become the lead PM for commerce AR investments.
This challenge sharpens
- usability-testing
- mixed-reality-applications
- ar-development