Balanced Scorecard for a Lisbon Vegan Meal-Kit Startup
Overview
What this challenge is about.
Design a Balanced Scorecard for a Lisbon vegan meal-kit startup, link KPIs to bonuses, and analyze gaming risks. Earn a verifiable certificate.
The scenario
European D2C food startups face simultaneous pressure to grow, improve unit economics, and prove ESG claims, all while operating with thin margins and high operational complexity.
The Brief
What you'll do, and what you'll demonstrate.
How can the startup translate its sustainability-driven growth strategy into a coherent measurement and incentive system without inducing dysfunctional behavior?
Earning criteria — what you'll demonstrate
- Construct a Balanced Scorecard with coherent cause-and-effect logic
- Translate strategic intent into measurable operational indicators
- Anticipate behavioral side effects of performance measurement
- Link scorecard outputs to compensation and Simons' levers of control
Program Fit
Where this fits in your program.
Sharpens the same skills your degree expects you to demonstrate.
Aligned coursework coming soon.
Skills
Skills you'll demonstrate.
Each one shows up on your verified credential.
- Balanced Scorecard
Apply balanced scorecard to solve real industry problems and demonstrate production-level capability.
- Kpi Design
Apply kpi design to solve real industry problems and demonstrate production-level capability.
- Strategy Mapping
Apply strategy mapping to solve real industry problems and demonstrate production-level capability.
- Performance Measurement
Apply performance measurement to solve real industry problems and demonstrate production-level capability.
- Incentive Design
Apply incentive design to solve real industry problems and demonstrate production-level capability.
Careers
Career paths this challenge builds toward
Completing this challenge demonstrates skills that transfer directly to these roles: