Design a Developer Ecosystem Strategy for Tink in Southern Europe
Overview
What this challenge is about.
Design a 12-month developer ecosystem strategy for a fintech platform in Southern Europe. Earn a verifiable certificate.
The scenario
Tink, owned by Visa and based in Stockholm, sells open banking connectivity across Europe but trails rivals TrueLayer and GoCardless in attracting independent developers in Italy and Spain, where its builder community is thin despite competitive technology.
The Brief
What you'll do, and what you'll demonstrate.
How should Tink design and activate its developer ecosystem in Italy and Spain so that independent builders join, stay active, and create durable network effects within a fixed budget and the constraints of being a Visa-owned platform?
Earning criteria — what you'll demonstrate
- Apply platform and ecosystem theory (bottlenecks, complementors, network effects) to a concrete market-entry problem.
- Design governance and tiering rules that coexist with a parent company's existing partner programs.
- Build an incentive structure that changes specific developer behaviors rather than relying on generic marketing.
- Ground strategic assumptions in qualitative interview evidence and a quantitative activation funnel.
- Translate a strategy into a budget-bound, time-boxed, decision-ready proposal.
Program Fit
Where this fits in your program.
Sharpens the same skills your degree expects you to demonstrate.
Aligned coursework coming soon.
Skills
Skills you'll demonstrate.
Each one shows up on your verified credential.
- Ecosystem Design
Apply ecosystem design to solve real industry problems and demonstrate production-level capability.
- Platform Strategy
Apply platform strategy to solve real industry problems and demonstrate production-level capability.
- Developer Relations
Apply developer relations to solve real industry problems and demonstrate production-level capability.
- Incentive Design
Apply incentive design to solve real industry problems and demonstrate production-level capability.
- Governance
Apply governance to solve real industry problems and demonstrate production-level capability.
- Qualitative Research
Apply qualitative research to solve real industry problems and demonstrate production-level capability.
Careers
Career paths this challenge builds toward
Completing this challenge demonstrates skills that transfer directly to these roles:
Ecosystem Strategy Manager
This challenge mirrors the core work of an ecosystem strategy manager: diagnosing why a platform underperforms in a market and designing the governance, tiers, and incentives that pull complementors in. You leave able to defend a lever-to-metric logic chain to executives.
This challenge sharpens
- ecosystem-design
- platform-strategy
- incentive-design
Developer Relations Lead
Tripling active developers is the central metric of developer relations leadership. By designing activation playbooks grounded in a real funnel and developer interviews, you practice the diagnosis-to-program workflow these leads run every quarter.
This challenge sharpens
- developer-relations
- qualitative-research
- governance
Platform Partnerships Strategist
Designing partner tiers and incentives that must coexist with a parent company's programs is exactly what partnership strategists negotiate. This challenge builds the constraint-aware, evidence-backed proposal skills that role demands.
This challenge sharpens
- platform-strategy
- incentive-design
- governance