Overview
What this challenge is about.
Build a 6-week SaaS launch plan with WBS, Gantt chart, RACI matrix, risk register, and KPI dashboard. Earn your verifiable certificate.
The scenario
Launching a SaaS product requires orchestrating work across engineering, design, marketing, sales, and customer success teams. Many startups fail not because of poor products but because of poor launch execution: missed deadlines, unclear ownership, scope creep, and inadequate go-to-market preparation. A structured project management approach — combining agile delivery with launch readiness frameworks — can significantly improve the odds of a successful launch. A Vienna-based startup is preparing to launch a B2B expense management SaaS targeting SMEs in the DACH region. The product is in late beta with 15 pilot customers. The founding team of 12 people needs a comprehensive launch plan that coordinates a public launch in 8 weeks, including product readiness, marketing campaigns, sales enablement, and customer support setup.
The Brief
What you'll do, and what you'll demonstrate.
Create a comprehensive project management plan for the 8-week SaaS product launch covering all workstreams (product, marketing, sales, support), including a detailed WBS, resource allocation, risk register, and communication plan using industry-standard project management methodologies.
Program Fit
Where this fits in your program.
Sharpens the same skills your degree expects you to demonstrate.
Aligned coursework coming soon.
Skills
Skills you'll demonstrate.
Each one shows up on your verified credential.
- Project Management
Plan, execute, and deliver projects on time using industry-standard methodologies.
- Collaborative Work
Apply collaborative work to solve real industry problems and demonstrate production-level capability.
- Digital Business Models
Apply digital business models to solve real industry problems and demonstrate production-level capability.
Careers
Career paths this challenge builds toward
Completing this challenge demonstrates skills that transfer directly to these roles: