Design
Redesigning Onboarding for a B2B SaaS Scale-Up
FreeVerified credential2 weeksIntermediate
Overview
What this challenge is about.
You are a design thinking consultant hired by Flowly. Your task is to conduct user research with enterprise prospects (use personas provided), ideate a new onboarding flow, prototype a key interaction (e.g., first login or setup wizard), and test it with at least 3 users. Success means a validated prototype that reduces time-to-value for enterprise clients by at least 30%.
CredentialBlockchain-anchored
ShareableLinkedIn-ready
LanguageEnglish
PaceSelf-paced
The Brief
What you'll do, and what you'll demonstrate.
How might we redesign Flowly's onboarding to reduce churn among enterprise clients within the first 30 days?
Earning criteria — what you'll demonstrate
- Apply human-centered design methods to understand user needs
- Generate and prototype multiple ideas rapidly
- Test and iterate prototypes with real users
- Integrate user feedback into a final design solution
Program Fit
Where this fits in your program.
Sharpens the same skills your degree expects you to demonstrate.
Skills
Skills you'll demonstrate.
Each one shows up on your verified credential.
Careers
Roles this prepares you for.
Real titles. Real skill bridges. Pick the one closest to your trajectory.
Career mappings coming soon.