Strategy
Alliance Strategy for a 40-Person SaaS Scale-Up Going Enterprise
Overview
What this challenge is about.
Your task is to identify and evaluate three potential alliance partners for TaskFlow, considering strategic fit, resource contribution, and risk. For the top candidate, design a detailed alliance structure including governance, revenue sharing, and intellectual property terms. Success means a clear recommendation that balances growth with autonomy. Constraints include limited resources and the need to maintain product focus. Deliverables include a partner evaluation matrix, alliance structure proposal, and a risk assessment.
The Brief
What you'll do, and what you'll demonstrate.
Which strategic alliance partner should TaskFlow prioritize to enter the enterprise market, and how should the alliance be structured?
Earning criteria — what you'll demonstrate
- Apply strategic alliance frameworks (e.g., alliance lifecycle, partner selection criteria)
- Design alliance governance structures including equity, revenue sharing, and IP
- Evaluate corporate parenting roles in managing alliances
- Assess risks and trade-offs in partnership strategies
Program Fit
Where this fits in your program.
Sharpens the same skills your degree expects you to demonstrate.
Skills
Skills you'll demonstrate.
Each one shows up on your verified credential.
Careers
Roles this prepares you for.
Real titles. Real skill bridges. Pick the one closest to your trajectory.
Career mappings coming soon.