Design a Lightweight Intrapreneurship Program for TaskFlow
Overview
What this challenge is about.
Design a lightweight intrapreneurship program for a B2B SaaS scale-up using provided materials. Complete the challenge to earn a verifiable certificate.
The scenario
TaskFlow is a 40-person business-to-business software-as-a-service scale-up that built its early growth on product-led adoption — users finding and buying the product themselves — and is now standing up a direct enterprise sales motion aimed at large-company buyers.
The Brief
What you'll do, and what you'll demonstrate.
How can TaskFlow run a scalable, under-€50k intrapreneurship program that keeps employee-driven innovation alive while reinforcing its shift to enterprise sales?
Earning criteria — what you'll demonstrate
- Translate a documented organizational situation into a fit-for-context innovation program design
- Design idea submission, selection, and incubation processes that operate within tight budget and headcount limits
- Define measurable innovation metrics anchored to a real baseline rather than aspirational targets
- Align an internal program with a stated strategic shift (product-led to enterprise sales)
- Justify program design choices with traceable evidence and change-management reasoning
Program Fit
Where this fits in your program.
Sharpens the same skills your degree expects you to demonstrate.
Aligned coursework coming soon.
Skills
Skills you'll demonstrate.
Each one shows up on your verified credential.
- Program Design
Apply program design to solve real industry problems and demonstrate production-level capability.
- Intrapreneurship
Apply intrapreneurship to solve real industry problems and demonstrate production-level capability.
- Process Mapping
Apply process mapping to solve real industry problems and demonstrate production-level capability.
- Innovation Metrics
Apply innovation metrics to solve real industry problems and demonstrate production-level capability.
- Change Management
Plan and guide organizational transitions to achieve lasting adoption.
Careers
Career paths this challenge builds toward
Completing this challenge demonstrates skills that transfer directly to these roles:
Innovation Program Manager
This challenge mirrors the core job of standing up and running an internal innovation program from scratch, giving you a portfolio-ready charter, process, and metrics plan that show you can operationalize intrapreneurship inside a resource-constrained company.
This challenge sharpens
- program-design
- intrapreneurship
- innovation-metrics
Corporate Strategy Analyst
By aligning an internal initiative to a documented strategic pivot and defending trade-offs with evidence, you practice the analyst's craft of connecting operating decisions to company strategy under real constraints.
This challenge sharpens
- program-design
- change-management
- innovation-metrics
Business Process Designer
Mapping the idea journey into a clear, owned, gated workflow builds the exact skill set of designing repeatable processes that scale with an organization, evidenced by a flowchart and rollout plan.
This challenge sharpens
- process-mapping
- program-design
- change-management