Customer Segmentation
If you like applying Customer Segmentation, every challenge here gives you a chance to practice it on a real industry brief.
- AnalysisBeginnerNew
Optimizing Subscription Pricing for a Lagos D2C Cosmetics Startup
Your task is to analyze GlowCycle's customer data to identify segments with different price sensitivities and churn risks. Develop a predictive model to forecast churn probabili…
- Customer Segmentation
- Predictive Modeling
- Prescriptive Analytics
Business Analytics - DesignBeginnerNew
From PLG to Enterprise: SaaS Scale-Up Pricing
You are a product manager at TaskFlow. Your task is to propose a new pricing and packaging strategy that includes enterprise tiers, add-ons, and a sales-assisted model. Constrai…
- Pricing Strategy & Elasticity
- Packaging Design
- Product Led Growth
Business Model Innovation - AnalysisBeginnerNew
Pricing Strategy for a Toronto D2C Cosmetics Startup
Your task is to develop a pricing strategy for GlowToronto's core product line (serums and moisturizers). Constraints: no price increase above 20% of current average; must consi…
- Pricing Strategy & Elasticity
- Customer Segmentation
- Competitive Analysis
Managerial Economics - AnalysisBeginnerNew
Customer Lifetime Value Model for SaaS Scale-up
You are provided with a dataset of 5,000 customers with features: acquisition channel, monthly spend, tenure, number of support tickets, product usage metrics, and churn flag. Y…
- Customer Lifetime Value
- Predictive Modeling
- Customer Segmentation
Marketing Analytics Practice your coursework on real scenarios.
Every challenge is shaped from real-world context — not generic exercises. The work mirrors what your degree prepares you for.
Why Ewance
- StrategyBeginnerNew
Go-to-Market Strategy for a Munich D2C Cosmetics Brand
As a marketing consultant for Glow Naturals, develop a comprehensive go-to-market strategy for their new 'Zero-Waste Serum' line. The budget is €500k for the first year. Success…
- Go To Market Strategy
- Customer Segmentation
- Brand Positioning
Marketing (MBA)
How it works
From brief to credential, in six steps.
Step 01
Browse challenges aligned to your studies.
Step 02
Accept the one that fits your goals.
Step 03
Work through it with AI Copilot guidance.
Step 04
Submit for structured evaluation.
Step 05
Earn a verified credential.
Step 06
Add it to LinkedIn with one click.
Industry teams behind a decade of practitioner briefs
Hiring from this pool?
Sponsor a challenge and meet candidates through actual work.
Industry teams can shape briefs around the skills they hire for, then evaluate students on rubric-scored deliverables — not resumes.



















































































