Strategy Challenges
Go-to-market, positioning, business modeling, growth — the work an exec asks for on a Monday.
- StrategyAdvancedNew
Revitalize a Heritage Swiss Watch Brand
Your task is to create a 3-year brand revitalization plan. Constraints: no price reduction below CHF 2,000; must maintain Swiss-made certification; budget of CHF 5 million for m…
- Brand Positioning
- Luxury Marketing Mix
- Consumer Insights
Luxury Brand Management - StrategyIntermediateNew
Launch a Luxury Skincare Line for a Fashion House
Develop a go-to-market plan for a 5-SKU skincare line. Constraints: no animal testing; retail price between €80-€250; launch in France and the US initially. Success means achiev…
- Product Launch
- Pricing Strategy
- Luxury Distribution
Luxury Brand Management - StrategyAdvancedNew
AI Strategy for 40-Person SaaS Moving to Enterprise
Analyze the provided dataset of 200 enterprise trials (features: number of users invited, integrations used, support tickets, time in trial, etc.) and build a lead scoring model…
- Lead Scoring
- Logistic Regression
- Ai Strategy
Machine Learning and AI for Business - StrategyAdvancedNew
Fiscal Policy Impact on a 40-Person SaaS Scale-Up
Your task is to analyze the Irish fiscal stimulus package: details on R&D tax credits, changes in corporate tax rates, and government procurement opportunities. Model the potent…
- Fiscal Policy Analysis
- Financial Modeling
- Tax Incentive Evaluation
Macroeconomics Practice your coursework on real scenarios.
Every challenge is shaped from real industry context — not generic exercises. The work mirrors what your degree prepares you for.
Why Ewance
- StrategyAdvancedNew
Market Entry Strategy for a 40-Person SaaS Scale-up
Your team must develop a market entry strategy for TaskFlow into German manufacturing. Constraints: budget of €500k for first year; must achieve 10 enterprise clients within 12 …
- Market Entry
- Competitive Strategy
- Game Theory
Managerial Economics - StrategyIntermediateNew
Launch Campaign for Singapore D2C Cosmetics Brand
You are the marketing intern at GlowSG. Your task is to develop a comprehensive campaign plan including media mix, budget allocation, key messaging, and a timeline. Success mean…
- Integrated Marketing Communication
- Media Planning
- Budget Allocation
Marketing Communication and Advertising - StrategyAdvancedNew
B2B SaaS PLG to Enterprise Transition Campaign
You are a junior marketing strategist at TaskFlow. Develop a communication plan that includes content marketing, targeted ads, and sales enablement materials. Success is measure…
- Brand Repositioning
- Content Marketing
- Sales Enablement
Marketing Communication and Advertising - StrategyIntermediateNew
Revitalizing a Legacy Brand for Gen Z
Develop a comprehensive marketing strategy including STP analysis, a refreshed marketing mix, and a customer lifetime value model. Deliver a 10-slide deck with key recommendatio…
- Strategic Marketing
- Segmentation Targeting Positioning
- Marketing Mix
Marketing Management - Browse challenges
Explore role
Product Manager
Ship product that solves real user problems. Combine user research, prototyping, and stakeholder alignment to turn ambiguous briefs into measurable wins — the role at the centre of modern software teams.
- StrategyIntermediateNew
Go-to-Market Strategy for a Munich D2C Cosmetics Brand
As a marketing consultant for Glow Naturals, develop a comprehensive go-to-market strategy for their new 'Zero-Waste Serum' line. The budget is €500k for the first year. Success…
- Go To Market Strategy
- Customer Segmentation
- Brand Positioning
Marketing (MBA) - StrategyAdvancedNew
Enterprise Sales Playbook for a PLG SaaS Scale-up
As the first enterprise marketing hire at TaskFlow, create a sales playbook for the new enterprise sales team. The playbook must cover: ideal customer profile (ICP) for enterpri…
- Sales Playbook
- Product Led Growth
- Enterprise Sales
Marketing (MBA) - StrategyExpertNew
Brand Repositioning for a Legacy Retail Chain
As a brand strategist hired by Mason & Co., create a repositioning plan for the chain. The plan should include: a new brand purpose and personality, target segment(s) with perso…
- Brand Repositioning
- Customer Segmentation
- Retail Marketing
Marketing (MBA) - StrategyIntermediateNew
Launch Strategy for a San Francisco D2C Cosmetics Startup
Your task is to create a detailed marketing launch plan for GlowSF. You must identify the most viable target segment, craft a unique value proposition, and design a marketing mi…
- Market Segmentation
- Targeting
- Positioning
Marketing Principles Build a verifiable portfolio.
Submissions become evidence. Reviewers with shipping experience score against a rubric; the result becomes a credential anyone can verify.
Why Ewance
- StrategyAdvancedNew
Rebranding for a 40-Person SaaS Scale-Up Moving from PLG to Enterprise
Your team must develop a rebranding strategy for TaskFlow. This includes a new brand identity (name, logo, messaging), a revised pricing model, and a sales enablement plan. Cons…
- Brand Strategy
- Positioning
- Pricing Strategy
Marketing Principles - StrategyAdvancedNew
Divestiture of a Non-Core Division in a Conglomerate
As a senior M&A consultant hired by GlobalTech, you must analyze HomeDevices' financial performance, identify potential buyers (strategic and financial), and recommend a divesti…
- Divestiture Strategy
- Carve Out
- Valuation
Mergers and Acquisitions - StrategyExpertNew
Hostile Takeover Defense for a Mid-Cap Pharma Firm
As a special M&A advisor to MediCore's board, you must analyze the bid, assess the company's intrinsic value, and recommend a defense strategy. Options include a poison pill, wh…
- Takeover Defense
- Valuation
- Negotiation
Mergers and Acquisitions - StrategyIntermediateNew
Go-to-Market Strategy for a San Francisco D2C Cosmetics Brand
Your task is to develop a go-to-market strategy for GlowSF. Conduct a market analysis of the D2C cosmetics landscape in San Francisco, Los Angeles, and New York. Define a unique…
- Market Analysis
- Brand Positioning
- Go To Market Strategy
Marketing Strategy - StrategyAdvancedNew
Competitive Strategy for a B2B SaaS Scale-Up Moving Upmarket
Your task is to develop a competitive strategy for TaskFlow's enterprise push. Analyze the competitive landscape, identify key differentiators, and propose a positioning strateg…
- Competitive Analysis
- Product Led Growth
- Enterprise Sales
Marketing Strategy - StrategyAdvancedNew
Brand Repositioning for a Legacy Fashion Retailer
Your task is to develop a brand repositioning strategy for Classic Threads. Conduct a brand audit, analyze consumer perceptions, and define a new brand identity. Propose a marke…
- Brand Audit
- Consumer Insights
- Brand Positioning
Marketing Strategy - StrategyAdvancedNew
Market Entry Strategy for a SaaS Scale-Up in Southeast Asia
You are a strategy consultant for TaskFlow. Analyze the competitive landscape in Indonesia and Vietnam, focusing on pricing, product differentiation, and potential reactions fro…
- Game Theory
- Market Entry
- Competitive Analysis
Microeconomics - StrategyAdvancedNew
Motivating Remote Engineers in a Fintech Startup
Your task is to develop a comprehensive motivation and incentive program for the remote engineering team. The program should include both financial and non-financial elements, a…
- Remote Work Motivation
- Incentive Design
- Employee Engagement
Motivation and Incentives - StrategyAdvancedNew
Develop a Competence Development Program for a SaaS Scale-Up
Design a competence development program for the scale-up. Identify key competencies needed for the enterprise shift, propose learning interventions (e.g., workshops, mentoring, …
- Competence Development
- Learning Program Design
- Skills Gap Analysis
New Work and Future of Work - StrategyIntermediateNew
Negotiating a Strategic Alliance for a Seoul D2C Cosmetics Brand
Your task is to develop a negotiation strategy for GlowUp's founder to use in talks with the drugstore chain. You must analyze the BATNA, reservation price, and potential integr…
- Batna Analysis
- Distributive Bargaining
- Integrative Negotiation
Negotiation - StrategyAdvancedNew
Building a Resilient Supply Chain for a European Solar Panel Manufacturer
Your challenge is to develop a resilient supply chain strategy for SunVolt. You will analyze supplier risk, lead time variability, and inventory costs. You must propose a combin…
- Risk Assessment
- Inventory Optimization
- Sourcing Strategy
Operations and Supply Chain Management - StrategyAdvancedNew
Rebuilding Trust After a Toxic Culture Scandal
Your task is to produce a comprehensive culture transformation proposal. Success means presenting a plan that addresses psychological safety, leadership accountability, and incl…
- Organizational Culture Diagnosis
- Change Management
- Employee Engagement
Organizational Behavior (Graduate)
How it works
From brief to credential, in six steps.
Step 01
Browse challenges aligned to your studies.
Step 02
Accept the one that fits your goals.
Step 03
Work through it with AI Copilot guidance.
Step 04
Submit for structured evaluation.
Step 05
Earn a verified credential.
Step 06
Add it to LinkedIn with one click.
Industry teams behind a decade of practitioner briefs
Hiring from this pool?
Sponsor a challenge and meet candidates through actual work.
Industry teams can shape briefs around the skills they hire for, then evaluate students on rubric-scored deliverables — not resumes.